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Business ServiceWhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. For referral-service entrepreneurs-who act as a “welcome wagon” to newcomers-getting to know new as well as existing businesses pays off in more ways than one. Local companies pay to get their services introduced to newcomers, while these new customers pay for a little friendly advice.

Service assets consist of utility and warranty. Utility is the service itself, provided by a combination of people, processes, and technology. Warranty is the assurance that the utility will perform to an expected level. With insight into the business impact of services, you can weight the value of service assets based on their business impact. As a result, they help you prioritize actions and make other important decisions based on the weighted business value of the service assets involved.

Now, let’s turn our focus to what’s good” about a business service approach to IT operations management. So, now, hopefully you know what a business service is and the value of a services approach in IT operations. Customized financial services that offer convenience, value and flexibility for you and your business.

The demands on businesses today are immense, for instance, the need to constantly innovate and offer greater value to customers despite resource constraints. In the world of business, lean is well and truly in. What’s needed is the constant creation of zero-waste value streams across technologies, assets and departments.

The benefits of a service-aligned approach to IT operations seem obvious. With a shift in emphasis to a business services perspective, we as an industry can go much further so that IT delivers on the promise of partnering with the business, speaking the same language as the business, and becoming a real bottom-line contributor to business results.